USI Floral

USI Floral Imports, Inc. is one of the largest and most recognized companies in wholesale artificial floral and event décor industry. After a decade without a website update, it was time to bring focus to the customer journey.

Before. *Logo provided by client.

Before. *Logo provided by client.


Goals for this project


Transform the visual message:

• Confidence

• Expertise

• Fresh Trends

Increase conversions:

• Engage potential buyers fast.

• Inspire buyers with galleries.

• Bring clarity to sales process.